{"id":1229,"date":"2024-04-29T08:25:59","date_gmt":"2024-04-29T08:25:59","guid":{"rendered":"https:\/\/messagetestingguidebook.busara.global\/staging\/3290\/?p=1229"},"modified":"2024-06-24T10:04:28","modified_gmt":"2024-06-24T10:04:28","slug":"developing-impactful-messaging-in-campaigns","status":"publish","type":"post","link":"https:\/\/messagetestingguidebook.busara.global\/staging\/3290\/developing-impactful-messaging-in-campaigns\/","title":{"rendered":"Link, learn, laugh"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1229\" class=\"elementor elementor-1229\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-481823d e-flex e-con-boxed e-con e-parent\" data-id=\"481823d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fa22d36 elementor-widget elementor-widget-spacer\" data-id=\"fa22d36\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a3105e9 e-flex e-con-boxed e-con e-parent\" data-id=\"a3105e9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f2d6ca5 elementor-widget elementor-widget-heading\" data-id=\"f2d6ca5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Link, learn, laugh<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3585356 elementor-widget elementor-widget-heading\" data-id=\"3585356\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The key to fostering collaboration between grantees<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8e2e9c0 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"8e2e9c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-443d83c elementor-widget elementor-widget-post-info\" data-id=\"443d83c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-dce1274 elementor-inline-item\" itemprop=\"author\">\n\t\t\t\t\t\t<a href=\"https:\/\/messagetestingguidebook.busara.global\/staging\/3290\/author\/ooxocomy\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-user-circle\" viewBox=\"0 0 496 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M248 104c-53 0-96 43-96 96s43 96 96 96 96-43 96-96-43-96-96-96zm0 144c-26.5 0-48-21.5-48-48s21.5-48 48-48 48 21.5 48 48-21.5 48-48 48zm0-240C111 8 0 119 0 256s111 248 248 248 248-111 248-248S385 8 248 8zm0 448c-49.7 0-95.1-18.3-130.1-48.4 14.9-23 40.4-38.6 69.6-39.5 20.8 6.4 40.6 9.6 60.5 9.6s39.7-3.1 60.5-9.6c29.2 1 54.7 16.5 69.6 39.5-35 30.1-80.4 48.4-130.1 48.4zm162.7-84.1c-24.4-31.4-62.1-51.9-105.1-51.9-10.2 0-26 9.6-57.6 9.6-31.5 0-47.4-9.6-57.6-9.6-42.9 0-80.6 20.5-105.1 51.9C61.9 339.2 48 299.2 48 256c0-110.3 89.7-200 200-200s200 89.7 200 200c0 43.2-13.9 83.2-37.3 115.9z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-author\">\n\t\t\t\t\t\t\t\t\t\tooxocomy\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-47a555b elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/messagetestingguidebook.busara.global\/staging\/3290\/2024\/04\/29\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-calendar\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M12 192h424c6.6 0 12 5.4 12 12v260c0 26.5-21.5 48-48 48H48c-26.5 0-48-21.5-48-48V204c0-6.6 5.4-12 12-12zm436-44v-36c0-26.5-21.5-48-48-48h-48V12c0-6.6-5.4-12-12-12h-40c-6.6 0-12 5.4-12 12v52H160V12c0-6.6-5.4-12-12-12h-40c-6.6 0-12 5.4-12 12v52H48C21.5 64 0 85.5 0 112v36c0 6.6 5.4 12 12 12h424c6.6 0 12-5.4 12-12z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>April 29, 2024<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-a8219a6 elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-clock\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200zm61.8-104.4l-84.9-61.7c-3.1-2.3-4.9-5.9-4.9-9.7V116c0-6.6 5.4-12 12-12h32c6.6 0 12 5.4 12 12v141.7l66.8 48.6c5.4 3.9 6.5 11.4 2.6 16.8L334.6 349c-3.9 5.3-11.4 6.5-16.8 2.6z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-time\">\n\t\t\t\t\t\t\t\t\t\t<time>8:25 am<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-324fbc2 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/messagetestingguidebook.busara.global\/staging\/3290\/2024\/04\/29\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-calendar\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M12 192h424c6.6 0 12 5.4 12 12v260c0 26.5-21.5 48-48 48H48c-26.5 0-48-21.5-48-48V204c0-6.6 5.4-12 12-12zm436-44v-36c0-26.5-21.5-48-48-48h-48V12c0-6.6-5.4-12-12-12h-40c-6.6 0-12 5.4-12 12v52H160V12c0-6.6-5.4-12-12-12h-40c-6.6 0-12 5.4-12 12v52H48C21.5 64 0 85.5 0 112v36c0 6.6 5.4 12 12 12h424c6.6 0 12-5.4 12-12z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>April 29, 2024<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3d727ee elementor-widget elementor-widget-heading\" data-id=\"3d727ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">By Grace Kamau, Salim Kombo and Monica Kay<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b8d1e2f elementor-widget elementor-widget-spacer\" data-id=\"b8d1e2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-23c7820 e-flex e-con-boxed e-con e-parent\" data-id=\"23c7820\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a66cf92 elementor-widget elementor-widget-image\" data-id=\"a66cf92\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1400\" height=\"735\" src=\"https:\/\/messagetestingguidebook.busara.global\/staging\/3290\/wp-content\/uploads\/2024\/04\/1_5W5AI4K_TmUWOeVttzPMTg@2x.webp\" class=\"attachment-full size-full wp-image-1766\" alt=\"\" srcset=\"https:\/\/messagetestingguidebook.busara.global\/staging\/3290\/wp-content\/uploads\/2024\/04\/1_5W5AI4K_TmUWOeVttzPMTg@2x.webp 1400w, https:\/\/messagetestingguidebook.busara.global\/staging\/3290\/wp-content\/uploads\/2024\/04\/1_5W5AI4K_TmUWOeVttzPMTg@2x-300x158.webp 300w, https:\/\/messagetestingguidebook.busara.global\/staging\/3290\/wp-content\/uploads\/2024\/04\/1_5W5AI4K_TmUWOeVttzPMTg@2x-1024x538.webp 1024w, https:\/\/messagetestingguidebook.busara.global\/staging\/3290\/wp-content\/uploads\/2024\/04\/1_5W5AI4K_TmUWOeVttzPMTg@2x-768x403.webp 768w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0e51454 elementor-widget elementor-widget-spacer\" data-id=\"0e51454\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bbacbb3 e-flex e-con-boxed e-con e-parent\" data-id=\"bbacbb3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-100bf23 elementor-widget elementor-widget-text-editor\" data-id=\"100bf23\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p id=\"dbd7\" class=\"pw-post-body-paragraph nk nl gr nm b hp nn no np hs nq nr ns nt nu nv nw nx ny nz oa ob oc od oe of gk bh\" data-selectable-paragraph=\"\">When you\u2019re giving grants to support marginalized and discriminated groups across two continents, the fact that there are similarities and learnings that can be cross pollinated cannot be ignored. Voice, an organization that works to increase access to productive and social rights and services, was no exception. To them, linking and learning quickly emerged as a powerful tool as it would help them connect similar advocacy and organizations beyond geographical borders. This would allow all parties involved the opportunity for growth, networking and, sometimes, solutions to problems that had long refused to go away.<\/p>\n<p id=\"164d\" class=\"pw-post-body-paragraph nk nl gr nm b hp nn no np hs nq nr ns nt nu nv nw nx ny nz oa ob oc od oe of gk bh\" data-selectable-paragraph=\"\">It was with this in mind that Voice reached out to Busara, Advocacy Accelerator and Lightbox Africa to work with their grantees in Kenya and Tanzania The task was simple: create safe and inclusive spaces for grantees and target group members to exchange knowledge and experiences, document their success stories and develop inclusive and innovative solutions to catalyze transformative change.<\/p>\n<p id=\"510c\" class=\"pw-post-body-paragraph nk nl gr nm b hp nn no np hs nq nr ns nt nu nv nw nx ny nz oa ob oc od oe of gk bh\" data-selectable-paragraph=\"\">This thinking and collaborative effort led to the The Paza Festival, a key part of which were the&nbsp;<em class=\"og\">paza talks.&nbsp;<\/em>The Paza talks brought together all Voice partners to share their success stories. They were pivotal in enabling grantees to share key learnings and success with each other.&nbsp;<a class=\"af oh\" href=\"https:\/\/fuwavita.blogspot.com\/\" target=\"_blank\" rel=\"noopener ugc nofollow\">FUWAVITA \u2014&nbsp;<em class=\"og\">Furaha ya Wanawake Wajasiriamali kwa Viziwi<\/em>&nbsp;(<em class=\"og\">Happiness for Deaf Women Entrepreneurs<\/em>)<\/a>&nbsp;\u2014 who are primarily involved with increasing capacity to participate in electoral politics at local and international level amidst deaf people, had started a leadership program for deaf women from Morogoro and Dar Es Salaam in 2019. Because of the local and international media that was present, they were able to bring their work to the attention of a broader audience.<\/p><p id=\"510c\" class=\"pw-post-body-paragraph nk nl gr nm b hp nn no np hs nq nr ns nt nu nv nw nx ny nz oa ob oc od oe of gk bh\" data-selectable-paragraph=\"\"><br><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-56cfdf8 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"56cfdf8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">We have been able to connect with the Mental Health Association in Tanzania to advocate for the observance of the day with the Ministry of Health in Tanzania. The ability to link and learn with TINADA so far has been a blessing for TEWWY and the mental health movement in Tanzania.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-87d674b elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"87d674b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">-TEWWY<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19a2607 elementor-widget elementor-widget-text-editor\" data-id=\"19a2607\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p id=\"66e2\" class=\"pw-post-body-paragraph nk nl gr nm b hp ps no np hs pt nr ns nt pu nv nw nx pv nz oa ob pw od oe of gk bh\" data-selectable-paragraph=\"\">\u00a0<\/p><p id=\"66e2\" class=\"pw-post-body-paragraph nk nl gr nm b hp ps no np hs pt nr ns nt pu nv nw nx pv nz oa ob pw od oe of gk bh\" data-selectable-paragraph=\"\">Some organizations, like\u00a0<a class=\"af oh\" href=\"https:\/\/www.mhinnovation.net\/organisations\/tinada-youth-organization-tiyo\" target=\"_blank\" rel=\"noopener ugc nofollow\">TINADA<\/a>, a youth organization from Kenya, and\u00a0<a class=\"af oh\" href=\"http:\/\/tewwy.org\/\" target=\"_blank\" rel=\"noopener ugc nofollow\">TEWWY(Tap Elderly Women\u2019s Wisdom for Youth)<\/a>, a Tanzania based NGO geared towards the elderly, took full advantage of the opportunity to begin collaborations. Using online approaches such as WhatsApp and Skype, both organizations managed to share their experience tackling mental health challenges and learn about the gaps in their advocacy efforts. This collaboration led to the push for the observance of mental health awareness day in Tanzania as well as the application of the Regional Empowerment Grant by Voice.<\/p><p id=\"8804\" class=\"pw-post-body-paragraph nk nl gr nm b hp nn no np hs nq nr ns nt nu nv nw nx ny nz oa ob oc od oe of gk bh\" data-selectable-paragraph=\"\">Key learning points from the linking and learning process include the importance of\u00a0<strong class=\"nm gs\"><em class=\"og\">mindful inclusion<\/em><\/strong>\u00a0in linking and learning. It is important to appreciate the fact that different grantee groups advocate for different interests. As such natural development of collaborations among grantee organizations is the only way to ensure that collaborations are in the organization\u2019s best interest. Also worth noting is that different grantees are at different stages of development any environment created should enable more-established organizations to encourage the small and upcoming grantees.<\/p><p id=\"0eaf\" class=\"pw-post-body-paragraph nk nl gr nm b hp nn no np hs nq nr ns nt nu nv nw nx ny nz oa ob oc od oe of gk bh\" data-selectable-paragraph=\"\">Despite all the benefits that come with linking and learning, fostering it, especially when grantees are in two different continents, can be expensive. Using modern methods like webinars, WhatsApp groups and, maybe, even customizing a platform for this particular purpose would go a long way in enabling grantees to find new and innovative ways to tackle the problems they face.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>When you\u2019re giving grants to support marginalized and discriminated groups across two continents, the fact that there are similarities and learnings that can be cross pollinated cannot be ignored.<\/p>\n","protected":false},"author":1,"featured_media":1749,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1229","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/messagetestingguidebook.busara.global\/staging\/3290\/wp-json\/wp\/v2\/posts\/1229","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/messagetestingguidebook.busara.global\/staging\/3290\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/messagetestingguidebook.busara.global\/staging\/3290\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/messagetestingguidebook.busara.global\/staging\/3290\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/messagetestingguidebook.busara.global\/staging\/3290\/wp-json\/wp\/v2\/comments?post=1229"}],"version-history":[{"count":5,"href":"https:\/\/messagetestingguidebook.busara.global\/staging\/3290\/wp-json\/wp\/v2\/posts\/1229\/revisions"}],"predecessor-version":[{"id":1769,"href":"https:\/\/messagetestingguidebook.busara.global\/staging\/3290\/wp-json\/wp\/v2\/posts\/1229\/revisions\/1769"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/messagetestingguidebook.busara.global\/staging\/3290\/wp-json\/wp\/v2\/media\/1749"}],"wp:attachment":[{"href":"https:\/\/messagetestingguidebook.busara.global\/staging\/3290\/wp-json\/wp\/v2\/media?parent=1229"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/messagetestingguidebook.busara.global\/staging\/3290\/wp-json\/wp\/v2\/categories?post=1229"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/messagetestingguidebook.busara.global\/staging\/3290\/wp-json\/wp\/v2\/tags?post=1229"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}